HOW MANY VISITORS SHOULD A TOURISM BUSINESS WELCOME DURING THE COVID-19 PANDEMIC?
Abstract
Limiting the number of visitors is one of the best efforts that tourism entrepreneurs can make to continue operating safely during the COVID-19 pandemic. Unfortunately, a method for determining the maximum number of visitors accepted during an outbreak is unavailable. This article explains the method to determine the maximum number of visitors using a seafood café in Kedonganan Beach Bali as a case study. The proposed determination method uses a tourism carrying capacity formula that is modified by incorporating physical distancing and correction factors relevant to the COVID-19 pandemic situation, such as temporary closure of destination, attraction, and tourism business, into the equation. This article demonstrates how modifications made to the original carrying capacity formula can produce a formula for determining the maximum number of visitors that can be received during the pandemic while placing the visitors’ and workers' safety as a top priority. This article shows how the modified formula can calculate the maximum number of visitors the tourism operator can accept during the COVID-19 Pandemic. This article contributes an idea in developing a method for determining the maximum number of visitors in the future if the tourism industry faces a similar situation where tourist movement and interaction, as the essence of tourism, can threaten their safety.
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